About Us
Ask yourself this question, how much do you really know about South Africa’s student youth market?
At Crosshair Media we’ve made it our mission to get to know these young game changers, and we would be more than happy to make an introduction.
As a leader in the influencer marketing category, we have built our reputation on creating relatable connections between brands and students. We have positioned ourselves to offer you unprecedented access to this youth market segment through our network of student accommodation providers. Together we can bring about relevant and authentic engagement, and build your brand by crafting meaningful stories.
We started as a niche business in Johannesburg, South Africa, and soon realized that we have a rare relationship with this unique, diverse and active community of empowered individuals. We put a lot of effort into nurturing this relationship, expanding our reach throughout Mzansi, and evolving with this market to ensure we don’t lose sight of their specific needs.
This relationship gives us one of a kind access that allows us to carry out surveys and set up focus groups, and to generate analytics that provide the data and insights that you and your brand need to ensure you work together optimally.
Speak to us if you’d like to originate relevant, highly targeted offers that drive awareness, consideration, acquisition and ultimately brand advocacy.
As an invested partner, we’ll be there to spark innovation, and to explore better product experiences and opportunities with our student base. We will guide your campaigns so that they are credible, accessible, and curated to enhance the student lifestyle.
Founder and CEO
Nqoba Koza is the person everyone wants on their contact list because he is great at making connections that last.
He knows just how powerful teamwork and collaboration can be, whether it's setting up multi-million rand sponsorship deals for brands like Standard Bank and Cricket South Africa, or project managing events and activations around the Orange Africa Cup of Nations, or managing professional athletes, he does it with heart and in the best interests of the people involved. The same can be said for the business he’s built at Crosshair Media, and the significant relationships the company facilitates between students and brands. If you’re interested in learning more about what Crosshair Media can do for your brand, connect with Nqoba here.